Welcome to Case Matters, the e-Bulletin of the International Journal of Instructional Cases


In our first issue, our Editor-in-Chief, Gina Vega PhD, explains the thinking behind the new journal, and we hear from some of our Editorial Review Board members with their thoughts about case writing and teaching. 


Stay in touch


Why Short Cases?

Gina Vega, PhD


Instructors have been using cases successfully to connect theory and practice for over a century in business schools and even longer in other disciplines. We all know they work, when students are prepared and instructors have in-depth knowledge of the case material.

But has it ever happened to you that your students have come to class unprepared? Perhaps they’ve looked over the case casually, but have not read it in depth or with great focus. They may be familiar with the case story – the narrative – but are unlikely to have given much thought to the case problems or theory that the case illustrates.

The result? The case discussion goes off the rails or never gets started. Students try to hide their lack of preparation or they attempt to appear engrossed in reviewing the case while praying you will not call on them.
You get frustrated/angry/unwilling to accept this behavior. What you do next amounts to losing a day of learning or leaping on a learning opportunity. No need to let students simply shrug and move on.

There is a better way.

The better way is having available concise cases that can be read in class, coupled with teaching notes that provide multiple options for ways to use the case with no advance preparation on your part. The cases published in the International Journal of Instructional Cases are designed to save the day in just this kind of circumstance.

The cases can all be read within 15 minutes, allowing you enough time to address the teaching notes and select your methodology.
The teaching notes that come with each case provide something special to make using these cases straightforward and nearly prep-free. Each includes three different types of creative pedagogy that are easy to implement on the fly, such as role plays, video links, games or other methods. Each TN is accompanied by a simple PowerPoint presentation that illustrates concepts – all you need to do is put your own name and course information on the first page, and you’re ready to focus the class on learning. TNs also come with short self-tests for students if you prefer to use the case as an assignment rather than a classroom activity.

Here’s How:
View our cases at www.ijicases.com and indicate that you are an instructor when purchasing. That way, we can send you the Teaching Notes and other supporting materials to make your life easier!

And, remember – you can write cases and teaching notes for this collection as well. More questions? Email us at info@ijicases.com or editorial@ijicases.com. We’ll look forward to hearing from you.



Perspectives on Publishing

Rob Edwards

IJIC Publisher

The question of 'impact' in academic research and particularly in that research once it's published is one that was being discussed when I started working in academic publishing in the last century(!), and only seems to continue to pick up speed as time goes on. 

Here in the UK, the political emphasis has rested for years on measuring the impact of 'traditional' research across the university and higher education landscape. With each iteration of the Research Excellence Framework, the metrics devoted to external impact beyond the business school have increased - the inaugural TEF (Teaching Excellence Framework) now sits alongside the REF and signs are that they will soon be joined by the KEF (Knowledge Exchange Framework). We may be awash with acronyms but all of this points to the increasing importance of practical, 'useable' outputs from academia.

However, academic publishing - or the way that universities have to embrace the emphasis placed by the REF on the journal article as the publication of supposed quality - has inevitably had to lag behind. Publishers have developed innovative ways of communicating research via different publication forms, but it's the traditional article that still holds sway. Other publication channels like cases and more practitioner-focused papers lack the supposed value, especially when it comes to the REF metrics. 

It's not all bleak though. The case study, sitting firmly in the centre of a 'triangle of impact' that brings together academic research via its learning objectives, practice in its real-life scenarios and pedagogy in the way that students are invited to discuss and work together, has been hiding in the sidelines for too long. In the case study, we see a tangible expression of that golden egg, research into practice. 

That's the thinking behind IJIC - a new vision for cases - that combines the established benefits of the traditional case study, but gives it a new spin. Concise, almost 'bite-size' cases that can be read quickly in class, and taught without lots of advance preparation, supported by a wide range of robust pedagogical methodologies to help the instructor bring the case to life. 

While we wait for the metrics to catch up, we invite you to join our new initiative - to contribute concise cases for review and to start using our new cases in class. We are gathering momentum and look forward to welcoming you as cases get ready to take centre stage. 

Get in touch at rob@ijicases.com




Why case studies? Reflections from our Editorial Review Board

Colette Henry

"Case studies are an excellent way to provide context in the classroom; they give students a real opportunity to apply 'theory to 'practice.' Case studies are particularly useful for international students as they offer valuable insights into different entrepreneurial endeavours in different geographical settings".

Dr Colette Henry, Dundalk Institute of Technology, Ireland

Al Rosenbloom

"I use cases in every class I teach because cases sharpen students' thinking and problem solving.  Cases give students the opportunity not only to step into the shoes of individuals  that can be very different from themselves but also to learn about companies that are new, compelling, and challenging". 

Prof Al Rosenbloom, Dominican University, USA

Jayanti Bandyopadhyay

"I strongly believe in utilizing real world case studies for various fields at the both the undergraduate and graduate levels.  Case studies help students stay engaged, extract appropriate and relevant information from given data to solve problems, and learn to offer educated opinions on topics that may not have definite answers.  I have found that using case studies involving real organizations to be an effective teaching tool in accounting and international management".

Dr Jayanti Bandyopadhyay, Salem State University, USA

Herb MacKenzie

"Case teaching requires that control in the classroom be shared with students. That is difficult for some instructors, but, done effectively, it can be an amazing learning experience for everyone, including the instructor.

Some of my best case teaching experiences have been in Europe where the pedagogy was very different from what students had experienced. They loved being able to apply their knowledge and share their thoughts with others in a classroom setting.

I love case teaching. I have always preferred to speak with people than to speak at them".

Dr H F (Herb) MacKenzie, Brock University, Canada



We are delighted to offer authors the opportunity to submit cases in Spanish for review for IJIC! Cases are reviewed by Spanish-speaking experts and published in both English and Spanish on the IJIC website upon acceptance. 

This is the first in what we hope will be a series of multilingual cases, and we look forward to continuing to expand our audience worldwide. 

For more information, click the Español link at the top of the IJIC website


Join us as an IJIC sponsor!

We are proud to welcome sponsors PMI (Project Management Institute) and Concordia College as sponsoring partners of IJIC. Both organizations are already seeing their logo on relevant cases, and we look forward to working with them further as IJIC develops. 


To learn about the benefits to your organization of becoming an IJIC sponsor, please take a look at our website. We would be pleased to welcome you!


Share your concise teaching case

We always welcome new concise cases for review and publication. Our subject areas are broad, taking in most disciplines of business and management, and our editorial team are here to help you through the writing process. 

If you have a case, or just an idea at this stage, why not get in touch and see how we can help you? Contact us today at editorial@ijicases.com!