IJIC, Volume 1 (2017)

Synopsis

Tens of thousands of young Gambians leave their country annually because of lack of opportunity. An African woman entrepreneur develops opportunities to help youth to stay in The Gambia and wants to expand her reach across the breadth of the country.

Keywords

The Gambia, woman entrepreneur, emigration, gender, opportunity recognition

Target Audience and Usage 

UG, graduate, participants in executive training programs in entrepreneurship

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